Marketing

Someone has to be first. The majority of banks I know want to be third, fourth or even tenth when launching a new or unproven solution…. but if we are truly going to change our [...]

HT Mobiles Apps Founder & CEO, Kathleen Craig, was recently published on ABA’s Bank Marketing website. In her article, Don’t Forget the Low Hanging Fruit, Kathleen talks about not losing [...]

Plinqit helps people reach their financial goals and save for the things they need most. Recently, Plinqit user and ChoiceOne Bank employee, Kylie Thompson shared how Plinqit helped her save for [...]

This week, ChoiceOne Bank was selected as one of the country’s “Most Innovative Community Banks” from research conducted by the Independent Community Bankers of American® (ICBA), the [...]

HT Mobile Apps is excited to announce our newest feature in Plinqit, Build Skills™, an educational platform that pays users for learning more about personal finances and saving. That’s [...]

Our Founder & CEO, Kathleen Craig, was recently published on ABA’s Bank Marketing website. In her article, Do You Know Who Your Competitors Really Are?, she talks about the role fintechs are [...]

  First Arkansas Bank & Trust is excited to announce an agreement to be the first bank in Arkansas to offer Plinqit to customers. Plinqit is a mobile money saving tool and financial [...]

HT Mobile Apps is excited to announce the addition of two new features to Plinqit, an automated, goal-based mobile savings product and financial education platform.   One-time Deposits With [...]

Our Founder & CEO, Kathleen Craig, was recently published on ABA’s Bank Marketing website. In her article, The Fear of Bankers Is Real, she talks about why new online and mobile fintechs are [...]