Full Time
In Person, Remote
Posted 4 weeks ago

ABOUT PLINQIT

Michigan-based Plinqit is an innovative FinTech company serving FinTechs, banks and credit unions across the country to easily and cost-effectively introduce new services for attracting and retaining customers. The Plinqit platform is the first savings app of its kind that pays users for engaging with content through its patented Build Skills™. We thrive on collaboration and we recognize and reward team members for hard work. We believe in a healthy work-life balance. We value kindness and authenticity. For more information, visit www.htmobileapps.com.

Position Summary:

Reporting to the Director of Client Success, the Digital Marketing Specialist will drive end-user adoption through strategic digital marketing efforts that assist our clients in reaching their marketing goals for Plinqit. The ideal candidate will have a unique combination of technical ability, email and online marketing, social media acumen, and project management skills.

Position Overview:

This position is a full-time position. The primary responsibilities will be to grow end-user adoption through various marketing tactics including but not limited to social media, email marketing, lead generation, and product positioning. This individual will ensure that digital marketing projects are completed successfully, on time, and executed with a high degree of accuracy and effectiveness.

What you’ll do…
Manage Social Media
  • Create, write, manage and schedule content and graphics for social media
  • Respond to comments when appropriate, in order to foster a positive community and add value to the user’s experience; engaging audiences and developing conversations
  • Responsible for content across all social channels, including but not limited to Tik-Tok, Facebook, Instagram, Twitter, utilizing bulk posting and scheduling tools
  • Establish a consistent brand tone across all channels
  • Stay up to date on social platforms, content, and digital best practices and trends
  • Track, analyze, and report on social media insights
  • Leverage analytics to continuously optimize social media strategy
Graphic Design & Production
  • Brainstorm, create and transform ideas into compelling designs that will appear in printed and online marketing channels: flyers, presentations, posters, direct mail, webpages, email, web banners, social media graphics, iconography and other creative assets that preserve and elevate the Plinqit brand
  • Follow brand guidelines, including logo usage, typography, photography style, color usage and other client-specific design elements to create innovative and attractive visual solutions.
  • Maintain an organized repository of digital assets that can be easily shared with clients
  • Create and/or update a variety of digital and video assets as requested
  • Stay current with design trends, techniques, styles, and technology related to motion graphics and other areas of visual design
Marketing Support
  • Assist Director of Client Success in special projects as needed
  • Conduct market, client, and project research as needed
  • Create and deploy emails from HubSpot to clients and end-users
You will do this using your…
  • Bachelor’s degree or higher in marketing, communications, or equivalent experience
  • 2-5 years of experience in marketing
  • Proficiency in Adobe Creative Suite
  • Professional experience with Facebook/Instagram and Pinterest
  • Experience executing engaging campaigns and promotions
  • Knowledge of web analytic tools used to monitor and track marketing campaign performance
  • Strong written and verbal communication skills
  • Skilled in writing and editing content with an attention to detail
You’ll love working here if you…
  • Communicate directly with honesty and respect
  • Are relentless in execution
  • Think like an owner
It will be the best job you’ve ever had because…
  • Your work will directly impact the company’s growth
  • You will share products that are making a difference in peoples’ lives
  • You will collaborate with amazing people
  • You will be rewarded and recognized for your work by your peers and leaders
  • You will enjoy tremendous career growth opportunities
Highlighted benefits of joining the team …
  • Employer paid contribution to medical, dental & vision insurance
  • Paid maternity & paternity leave
  • Fitness reimbursement plan
  • Generous paid time off accrual + paid holidays 
  • Access to our Employee Assistance Program
  • Remote/flexible work options
  • Working with a fun, fintech team who values collaboration, work-life balance, kindness and authenticity

Plinqit is located in Ann Arbor, Michigan. Some travel and office appearances are required for all positions. We are a hybrid of remote and in person company; we leave it up to you and your manager to agree on how often you come into the office. We offer cell phone and internet stipends to help ensure your home office is a great place to work.

Job Features

Job Category

Client Success, Operations & Business Development, Product Development

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