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Someone has to be first

Someone has to be first. The majority of banks I know want to be third, fourth or even tenth when launching a new or unproven solution…. but if we are truly going to change our industry… someone has to be first. First does not have [...]

Don’t Forget the Low Hanging Fruit

HT Mobiles Apps Founder & CEO, Kathleen Craig, was recently published on ABA’s Bank Marketing website. In her article, Don’t Forget the Low Hanging Fruit, Kathleen talks about not losing sight of the customers banks have today and ways you [...]

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